Industry Trends Corrected & verified

Hybrid Event Formats Post-COVID: Where They Stabilised Across European Trade Fairs

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  1. 16 July 2026 · corrected by Emir Baycan

    Cites a specifically-named 'AUMA Trade Fair Industry Report 2026' as a primary source. AUMA (Association of the German Trade Fair Industry) does not publish a report under this title; its actual annual publications are the 'AUMA Trends' report series (e.g. 'Trends 2025/2026') and the 'AUMA Exhibitor Outlook'. This is an unverified/unverified citation. States Hopin was 'acquired by Bending Spoons in 2023', but the acquisition (of Hopin's StreamYard product line) was announced and completed in April 2024, not 2023. Hopin sold its events business to RingCentral in August 2023, then StreamYard/Hopin's remaining assets were acquired by Bending Spoons in 2024.

    Before

    AUMA Trade Fair Industry Report 2026, Association of the German Trade Fair Industry, [auma.de](https://www.auma.de)

    After

    AUMA Trends 2025/2026, Association of the German Trade Fair Industry, [auma.de](https://www.auma.de)

    Why: 2 issues fixed: Cites a specifically-named 'AUMA Trade Fair Industry Report 2026' as a primary source. AUMA (Association of the German Trade Fair Industry) does not publish a report under this title; its actual annual publications are the 'AUMA Trends' report series (e.g. 'Trends 2025/2026') and the 'AUMA Exhibitor Outlook'. This is an unverified/unverified citation. | States Hopin was 'acquired by Bending Spoons in 2023', but the acquisition (of Hopin's StreamYard product line) was announced and completed in April 2024, not 2023. Hopin sold its events business to RingCentral in August 2023, then StreamYard/Hopin's remaining assets were acquired by Bending Spoons in 2024.

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Emir BaycanExpert Contributor